Notes

Thinking from the studio.

Short notes on brand, commerce and the way we work. No fluff, just what we've learned building brands for our partners and ourselves.

We Had an Idea. We Tested Some New Tools. We Built ukfuel.live.
Latest · 20 March 2026

We Had an Idea. We Tested Some New Tools. We Built ukfuel.live.

We built ukfuel.live, a free live fuel price tracker for 7,000+ UK stations, as petrol and diesel hit a two-year high. Here's why, and what we learned.

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Why Brand Independence Is A Growth Strategy
17 February 2026

Why Brand Independence Is A Growth Strategy

Independence is strategy. Why owning your data, margins and audience creates resilience, optionality and long-term brand growth.

Why Bristol Needs an Independent Festival Listing
26 December 2025

Why Bristol Needs an Independent Festival Listing

Why independent festival listings matter to Bristol’s cultural life and how a city-wide platform helps events stay visible and accessible.

Rest as a Strategy: How We Front-Load Thinking, Bank Time and Work in Cycles
16 December 2025

Rest as a Strategy: How We Front-Load Thinking, Bank Time and Work in Cycles

Rest isn’t what happens when work is finished. It’s part of how work gets finished well. How we front-load thinking, bank time and work in cycles.

Why SEO for AI is the Future of Brand Visibility
27 June 2025

Why SEO for AI is the Future of Brand Visibility

How to optimise your brand for AI search. Practical GEO tactics for Google AI Overviews, ChatGPT, Perplexity and the answer engines now shaping discovery.

Fear Standing Still: The Creative Engine Behind G&V
7 May 2025

Fear Standing Still: The Creative Engine Behind G&V

At G&V, fear isn't failure. It's fuel. We move fast, build bold and never stand still. That's how venture brands are made.

A Simple Daily Practice for Getting the Right Things Done
16 April 2025

A Simple Daily Practice for Getting the Right Things Done

A simple daily rhythm to help you focus, cut through distractions and get the right things done, without burnout or overcomplicating your day.

Check yourself before you wreck yourself
16 April 2025

Check yourself before you wreck yourself

When it’s all going bat guano crazy there’s often just one thing you need to do and it’s easier than you think. Stop.

Drawing Inspiration From The Natural World
16 April 2025

Drawing Inspiration From The Natural World

The world around us, including its people, environment and culture offers a rich source of creative ideas. The trick is whether we can tap into it or not.

Embracing Failure In The Creative Space: The Key To Creative Growth
16 April 2025

Embracing Failure In The Creative Space: The Key To Creative Growth

Failure is a key part of creativity. Learn how embracing mistakes can drive innovation and growth in the creative space.

Embracing New Growth: The Joy of Nurturing
16 April 2025

Embracing New Growth: The Joy of Nurturing

Discover how nurturing growth and humility shape our company culture. A welcoming environment where everyone is able to thrive.

Fueling Ambition: The Driving Force Behind Our Creative Agency’s Success
16 April 2025

Fueling Ambition: The Driving Force Behind Our Creative Agency’s Success

Ambition isn’t just a mindset. It’s momentum. Explore how it drives our creative agency forward and shapes the way we build bold modern consumer brands.

Pedal Thoughts: If In Doubt, Spin It Out
16 April 2025

Pedal Thoughts: If In Doubt, Spin It Out

A quick ride through clarity, rhythm and resilience. When doubt creeps in, motion is medicine. Here's why moving forward is always the right direction.

The Art of Staying Curious: How Creativity Shapes Our Agency
16 April 2025

The Art of Staying Curious: How Creativity Shapes Our Agency

At G&V, curiosity fuels our creativity. Here's how staying inquisitive shapes our work, sharpens our thinking and powers brand-building that lasts.

The Idea Is Everything
16 April 2025

The Idea Is Everything

An idea is the spark that grabs our interest and enlightens our journey through a communication - the memorable hook on which everything hangs.

The Power of Collaboration: How Our Creative Agency Thrives Through Teamwork
16 April 2025

The Power of Collaboration: How Our Creative Agency Thrives Through Teamwork

Our creative agency value Collaboration, how teamwork and mutual respect to deliver exceptional results for our clients.

The Power of Play: Rediscovering Joy In Our Creative Work
16 April 2025

The Power of Play: Rediscovering Joy In Our Creative Work

Discovering playfulness in our work to spark creativity and find purpose - how a playful mindset fuels innovation and personal growth.

Don’t Obsess About The Destination
15 April 2025

Don’t Obsess About The Destination

We plan all the time. Particularly at work. Planning is essential but plans are like promises, they are made to be broken.

Pressure And Performance
15 April 2025

Pressure And Performance

Exploring levels of pressure and its correlation on performance of a team. Finding a sweet spot of balance, well-being and growth.

Quality Over Quantity – Work Less, Achieve More
15 April 2025

Quality Over Quantity – Work Less, Achieve More

What if doing less could actually get you further? Explore how focus, clarity and restraint can drive better outcomes.

The Trouble With Details
15 April 2025

The Trouble With Details

Explore why an overemphasis on details can hinder project progress and how a flexible, outcome-oriented approach can lead to better results.​

Too Much Noise
15 April 2025

Too Much Noise

In a world of constant content and advice, discover why cutting through the noise is essential for brand clarity and creative focus.

Truth In Ideas: Why Finding What Makes Us Human Is More Important Than Ever
15 April 2025

Truth In Ideas: Why Finding What Makes Us Human Is More Important Than Ever

The foundation of any great campaign is an idea rooted in truth, an idea that resonates on an emotional level with an audience.

Why Build A Missile When You Can Build A Rocket Ship?
15 April 2025

Why Build A Missile When You Can Build A Rocket Ship?

Your website isn’t a campaign, it’s a living story. Explore why the best digital brands treat their site as a work in progress, not a finished product.